Ben-Ishay-Melissa

Melissa Ben-Ishay

Biography

Melissa Ben-Ishay is a mom, a baker, and the founder of Baked by Melissa, the New York City-based brand famous for its signature, bite-size cupcakes and treats. Passionate about baking since childhood and with the idea that people should be able to taste more flavors without a post-dessert guilt trip, she decided to do what she loved and launched Baked by Melissa in 2008 after being fired from her job in advertising. Today, the company operates 14 stores and ships nationwide. Ben-Ishay currently serves as the company’s President and Chief Product Officer. In October... READ MORE

Melissa Ben-Ishay is a mom, a baker, and the founder of Baked by Melissa, the New York City-based brand famous for its signature, bite-size cupcakes and treats. Passionate about baking since childhood and with the idea that people should be able to taste more flavors without a post-dessert guilt trip, she decided to do what she loved and launched Baked by Melissa in 2008 after being fired from her job in advertising. Today, the company operates 14 stores and ships nationwide. Ben-Ishay currently serves as the company’s President and Chief Product Officer. In October of 2017, she released her first cookbook, CAKES BY MELISSA.

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What is your favorite NYC restaurant? And what is your go-to dish? Hillstone - Grilled Chicken Salad Sushi Seki - Salmon Tomato Sushi

What is your ultimate meal? One that I cook with my husband for people we love. It's our favorite thing to do together and makes us feel so happy.

What three things are always in your pantry? Spices, olive oil, and rice

If you weren't a chef, what would you be? I'd be a teacher.

If you could cook with anyone, who would that be? Ina Garten

What’s your favorite NYCWFF memory? The first time I had the opportunity to attend as Melissa of Baked by Melissa - for not only pleasure but also for work. it was pretty surreal. I still can't believe it all.