Ed Randolph is the creative entrepreneurial force behind the successful Handsome Devil LLC a brand that delivers consistent traditional BBQ, offering exceptional food and beverage experiences for guests whether at their storefront or at a 100,000 person event. The founder and managing member of the New York-based company provides bold brand leadership with a clear sense of purpose, combined with a high level of enthusiasm to deliver products that are well-received by consumers, investors, and the industry alike. The company’s future in hospitality includes ground-up development, historic-adaptive re-use, acquisitions and third-party management. These outlets can offer amazing food-service operations that function as independent restaurants, and are built for both traveling guests and the people who live and work in these cities, resulting in opportunities to positively impact those communities.
The Handsome Devil brand has been a huge success. In a short amount of time we have taken a startup company to multi state BBQ championship award winner to feature vendor at the Memphis in May World BBQ championships. In addition Handsome Devil has been named the feature BBQ vendor for the NYC Beer, Bourbon & BBQ festival and the exclusive caterer for the NY Air Show.
Mr. Randolph is a lifelong resident of the Hudson Valley, born and raised, his commitment to showcase what the area has to offer is overshadowed only by his ambition and hustle to succeed. Ed’s culinary background started like most, observing and learning in the kitchen from his grandmother and mother.
The base to my BBQ rubs that has won us state bbq championship awards in 6 states.
2 parts paprika
1 part granulated garlic
1 part onion powder
1 part turbinado sugar
1/2 part salt
1/2 part pepper
1/4 part cayenne
Depending on what is hitting the smoker we will add different items to the base.