Lior Lev Sercarz
La Boîte
Classically trained and world-traveled, Chef Lior Lev Sercarz has been making his signature spice blends
under the La Boîte brand since 2006. Lior grew up in Israel at a time when the country boasted over
seventy different ethnic groups, introducing him to... READ MORE
under the La Boîte brand since 2006. Lior grew up in Israel at a time when the country boasted over
seventy different ethnic groups, introducing him to... READ MORE
Classically trained and world-traveled, Chef Lior Lev Sercarz has been making his signature spice blends
under the La Boîte brand since 2006. Lior grew up in Israel at a time when the country boasted over
seventy different ethnic groups, introducing him to a wondrous variety of bold flavors and spice-centric
foods. Educated in France and traveling throughout Europe, South America, and Asia, he spent years
training with spice mentor Olivier Roellinger as well as Daniel Boulud before founding La Boîte in NYC.
New York-based La Boîte is a global spice brand for professional chefs, culinary enthusiasts, and home
cooks featuring single and crafted spice blends sourced from the highest quality farmers and producers
from around the world. La Boîte works to inspire how people think about, cook, and experience food
and its unique, premium spice blends transform any dish from every day into unforgettable.
Lior has collaborated with culinary icons and artisans known as the “Spice Masters” to create unique
spice blends and products, each telling its own story and designed to take the culinary experience to
new heights of deliciousness. From crafted blends and single-origin spices, to specialty pantry items and
culinary gifts, Lior and the La Boîte team are continuously crafting and curating products to inspire and
transform.
With a desire to help introduce spices into everyday recipes, Lior has authored four cookbooks, The Art
of Blending; The Spice Companion; Mastering Spice, which was named one of the “best cookbooks of the
year” by The New York Times Book Review; and A Middle Eastern Pantry, launched in June 2023 and
designated by Food & Wine as one of the “best new summer cookbooks” and recognized by the
International Association of Culinary Professionals as a finalist for the prestigious “2024 IACP Awards”.
Lior is also the founder and owner of Spice Brothers, a high-quality, fast-casual shawarma restaurant on
St. Marks Place in Manhattan’s East Village, recognized with a two-star “Critics Pick” review from The
New York Times, then rated one New York’s 14 Best New Restaurants of 2024 by the same prestigious
publication.
Lior believes his mission is to inform people about where spices come from, how they grow, what they
look like in their natural environment, and ultimately, how to be inspired by them in the kitchen. He is
happiest when he and a client engage in dialogue and explore their cooking styles, guiding him to make
that “just right” spice recommendation.
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under the La Boîte brand since 2006. Lior grew up in Israel at a time when the country boasted over
seventy different ethnic groups, introducing him to a wondrous variety of bold flavors and spice-centric
foods. Educated in France and traveling throughout Europe, South America, and Asia, he spent years
training with spice mentor Olivier Roellinger as well as Daniel Boulud before founding La Boîte in NYC.
New York-based La Boîte is a global spice brand for professional chefs, culinary enthusiasts, and home
cooks featuring single and crafted spice blends sourced from the highest quality farmers and producers
from around the world. La Boîte works to inspire how people think about, cook, and experience food
and its unique, premium spice blends transform any dish from every day into unforgettable.
Lior has collaborated with culinary icons and artisans known as the “Spice Masters” to create unique
spice blends and products, each telling its own story and designed to take the culinary experience to
new heights of deliciousness. From crafted blends and single-origin spices, to specialty pantry items and
culinary gifts, Lior and the La Boîte team are continuously crafting and curating products to inspire and
transform.
With a desire to help introduce spices into everyday recipes, Lior has authored four cookbooks, The Art
of Blending; The Spice Companion; Mastering Spice, which was named one of the “best cookbooks of the
year” by The New York Times Book Review; and A Middle Eastern Pantry, launched in June 2023 and
designated by Food & Wine as one of the “best new summer cookbooks” and recognized by the
International Association of Culinary Professionals as a finalist for the prestigious “2024 IACP Awards”.
Lior is also the founder and owner of Spice Brothers, a high-quality, fast-casual shawarma restaurant on
St. Marks Place in Manhattan’s East Village, recognized with a two-star “Critics Pick” review from The
New York Times, then rated one New York’s 14 Best New Restaurants of 2024 by the same prestigious
publication.
Lior believes his mission is to inform people about where spices come from, how they grow, what they
look like in their natural environment, and ultimately, how to be inspired by them in the kitchen. He is
happiest when he and a client engage in dialogue and explore their cooking styles, guiding him to make
that “just right” spice recommendation.
